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The Case Competition elephant mark
Weniger aber besser.
The Case Competition logo
Hong Kong
T+852 2601 5555

Insights.

These notes sit beside the original tools, previous cases, photos, and committee pages. They are teaching objects for students who want to compete, coaches who want a practice language, and schools that want to host a fair contest. They do not replace the archive’s visual identity, and they do not invent winners.

How to structure a business case.

Method.
A student method for structuring a business case: situation, complication, question, analysis, options, recommendation, and risks.
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Issue trees for student teams.

Analysis.
How student case teams build MECE issue trees, avoid fake frameworks, and turn a governing question into analysis workstreams.
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Market sizing for students.

Quant.
A transparent market-sizing method for student case competitions: segmentation, assumptions, sanity checks, and how to present the number.
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Recommendation slides.

Communication.
How student teams write action titles, build a governing slide, and design a case-competition deck that a judge can follow.
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How case competitions are judged.

Judging.
A plain-language guide to case-competition judging: insight, structure, quantification, practicality, communication, and Q&A.
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Team roles in case competitions.

Teams.
How student case teams divide roles: lead, research, modelling, slides, and Q&A, without turning the work into a rigid hierarchy.
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24-hour case strategy.

Operations.
A timeboxed plan for overnight student case competitions: read, structure, analyse, draft, freeze, rehearse, and sleep.

Eight-week training path. From governing question to integration week.

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How schools host a case competition.

Schools.
A practical school playbook for hosting a student case competition: brief, judging, logistics, learning design, and after-action notes.
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After the final pitch.

Teams.
After the final pitch, case teams keep a learning log: governing question, evidence that moved, Q&A gaps, and what to train next.
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Comparing four common case types and the first question each one asks.

Comparison.
Profitability, market entry, growth, and operations: the first question each one asks.
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The hypothesis-first method for case competition teams.

Training.
An early answer, testable claims, checks against the pack, and revision.
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The first hour with a case pack.

Training.
Silent read, shared facts, core question, first issue tree, and a time plan.
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